December 17, 2008
Beamer, captains make trip to Wal-Mart for Herma's Readers
The Notebook
Virginia Tech football coach Frank Beamer and the Hokies' four football captains made a shopping trip to Wal-Mart in Christiansburg on Thursday to buy books for Herma's Readers courtesy of Coca-Cola and Wal-Mart.

Beamer and senior captains Victor "Macho" Harris, Orion Martin, Ryan Shuman and Brett Warren filled up a shopping cart with books that Coca-Cola and Wal-Mart will purchase to cap a season-long partnership with the Hokies and Herma's Readers.

Herma's Readers is a non-profit organization that promotes the power of reading and literacy to youngsters during their formative years, grades K-3. The organization was formed as a tribute to Beamer's late mother, Herma Beamer, a teacher for over 30 years in the Commonwealth of Virginia.

The books bought on Thursday will be donated to Montgomery County schools.

Prior to the 2008 football season, Wal-Mart and Coca-Cola announced that they would join to donate 100 books to Herma's Readers each time the Hokies scored a touchdown during the season. In addition, 100 Wal-Mart stores statewide have been collecting books since the beginning of September through book drops.

Those books, including 3,200 donated for Tech's 32 touchdowns, will be distributed throughout the state.

"We were thrilled to partner with Wal-Mart and Coach Beamer on a project that is so important to the coach and to the whole state of Virginia," said Heather Hucks, college marketing sponsorship manager for Coca-Cola.

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